2014 To Be Investor-Friendly Year For Sony Corporation (ADR) (NYSE:SNE)
Sony Corporation (ADR) (NYSE:SNE) seems to be quite bullish about the year 2014. With a positive ending in 2013, the company has pulled up its sleeves to make the most out of this year. Sony started off the New Year with some surprises that may surprise investors.
The company, which is an undisputed leader in the gaming consoles industry, is still basking in the success of its feature- and performance-packed PlayStation 4. At the Consumer Electronics Show (CES) 2014 in Las Vegas, Sony announced that it had sold 4.2 million PS4 units, as of December 31, 2013.
The sales figures are high in contrast with the guidance provided by the company on expected sales on about 2.1 million units. Sony started selling PlayStation 4 in mid-November. On the other hand, Microsoft Corporation (NASDAQ:MSFT)’s Xbox One sold just 3 million units as of December 31, 2013. This shows that Sony’s PlayStation 4 has outsold Microsoft’s Xbox One by nearly one million units. The figures itself proves that Sony is winning the console war this time too and gaining impressive returns. As part of its strategy to attract more customers, Sony will be introducing “PlayStation Now”, which allows the streaming of previous PlayStation version games without the need for discs. This may come as a boon for PlayStation fans.
Sony and Microsoft – the rivals in gaming consoles space – are likely to join hands in the smartphone space. Strange but true! If rumours are to be believed then Sony Corp. is in talks with Microsoft Corporation (NASDAQ:MSFT) about developing Windows Phone devices. Currently, Sony heavily relies on Android platform for its smartphones, but now the company is exploring the idea of bringing Windows-based phones in its portfolio.
Other than consoles and smartphones, Sony lately has been in the news for its craving towards the wearable devices. In-fact, the company is going further into the wearable computing market with a a waterproof wristband, called SmartBand. The band can be worn in various ways other than with the wristband. Sony SmartBand is expected to be available this spring and may come at a cost of $70 or above.
These all activities prove that Sony is all set for a strong and investor-friendly Year 2014.