Australia Proves Profitable For LinkedIn Corp (NYSE:LNKD)

Posted by Lynn Eisler October 31, 2013 0 Comment 899 views


LinkedIn Corp (NYSE:LNKD) is the largest online professional network in the world. The company announced that its membership count had topped 5M in Australia, a figure which stood only at 540,000, in 2008. This year, in March, the company had 4M members in Australia alone.

The current year has been a record growth year for LinkedIn Corp (NYSE:LNKD), in Australia. On a global basis, the network gets 2 members every second and its membership base has swelled to 259M in 2013. This is the 10th year that the company is in operation. It has also expended in the local space and added more than 150 staff across 3 different offices in Perth, Sydney and Melbourne.

Professional on the network

Australia has more than 5M professionals and LinkedIn Corp (NYSE:LNKD) is now able to reach these levels of growth with members from fields like marketing and IT coming on board the network. Education and healthcare professionals are also joining the network now. The company’s fastest growing segment is still the student market and has more than 30 million students. Students perceive the potential of this professional network to be one that will add success to their careers and give them the exposure they need.

The company’s influencer program has attracted more than 300 global leaders and engages literally millions of professionals on the network. This program had been launched in 2012 and provides members with proprietary insights. This year, 4 Australian influencers connected with this program. Alan Joyce, the Quantas Chief Executive Officer is the latest influencer to join and Mike Smith the ANZ CEO, Matt Barrie, the Freelancer.com CEO and Naomi Simson, the RedBalloon CEO are also on the list of LinkedIn Corp (NYSE:LNKD)’s movers.

About the company

LinkedIn Corp (NYSE:LNKD) is a professional online network that has more than 90M members across 200 territories and countries.



About Lynn Eisler

Lynn Eisler is a national news reporter focusing on economic issues, data analysis and the financial health of state and local governments. Lynn has been honored with the H.L. Mencken Award for Investigative Reporting, the Champion of Justice Award for reporting on the drug war, and the John Hancock Award for business reporting. Lynn was also a Knight Medical School Fellow at the University of Michigan.

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