Is JetBlue Airways Corporation (NASDAQ:JBLU) Spending In Circles?

Posted by Steve Raasch October 1, 2013 0 Comment 1234 views

Just last week, JetBlue Airways Corporation (NASDAQ:JBLU) announced a tie-up with the New York Comedy Festival. It will be the festival’s official airline partner, which is slated to be held from 6-10 November in New York. JetBlue Airways Corporation (NASDAQ:JBLU) has also launched a massive advertisement campaign in tandem with NYCF. This will serve a dual purpose. It will promote the festival and the airline will be able to build a stronger following via the social media network.

JetBlue Airways Corporation (NASDAQ:JBLU) has launched an online competition. The top 3 winners of this Funniest Performers competition will be chosen via an online poll. Sponsored air tickets and a hotel stay are the prizes that the winner will get. Apart from this, the winner also gets the opportunity of a stage performance at the Carolines on Broadway in the final round of the NY Funniest Competition.

Mondays trading

In Monday’s trading session, JetBlue Airways Corporation (NASDAQ:JBLU) dropped by 0.07%. The company’s shares opened at a price of $6.60, climbed to an intraday high of $6.72 and dropped to a close of $6.66. Approximately 3.43 million shares were traded on Monday while an average volume of 3.37 million shares were traded over 30 days. The 52-week low of the shares is $4.77 while the 52-week high is $7.28. The company has a market capitalization of $1.88 Million.

The company

JetBlue Airways Corporation (NASDAQ:JBLU) is a passenger airline. It operates mainly  on various point-to-point routes using its fleet of 120 Airbus-A320 aircraft and 49 EMBRAER-190 aircraft. As of 31 December 2011, the company served 70 different destinations across 22 states, Mexico, Puerto Rico as well as 12 countries in Latin America and the Caribbean. Its operations mainly consist of transportation of passengers on the company’s aircraft with its domestic United States operations, with the inclusion of Puerto Rico. The latter accounted for 85 percent of its capacity in the year 2011.

About Steve Raasch

Steve Raasch is a breaking news reporter for GDP insider. During his nearly two decades of editorial experience, Steve has covered a variety of topics including small business, health, personal finance, advertising, workplace issues and consumer behavior. Steve is very passionate about his work. Steve earned a master of arts degree in international relations from the Johns Hopkins University School of Advanced International Studies in Washington.

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