Sirius XM Radio (NASDAQ:SIRI) to launch Electric Daisy Carnival Radio (EDC Radio)
Sirius XM Radio (NASDAQ:SIRI) announced that they will launch Electric Daisy Carnival Radio (EDC Radio), which is a commercial free channel featuring performances, DJ sets and interviews with the various world’s personality like DJ’s, producers and international dance music artists from the Electric Daisy Carnival. Electric Daisy Carnival is considered to be one of the biggest festivals in electronic dance music.
SiriusXM’s EDC Radio has started its broadcasting on air on from 24th of June, 2013. SiriusXM’s Electric Area will also broadcast the live highlights from Electric Daisy New York and Chicago.
Scott Greenstein, President and Chief Content Officer said that the SiriusXM’s EDC Radio will broadcast the world’s best electronic dance music featuring diverse selection of DJ’s. He also stressed on being the leading broadcaster of EDM across multiple satellite and online channels. The company has assured to its listeners that they will bring EDC Las Vegas and its live performances on air for those who can’t be a part of that festival and for those too who are true fans of the music. SiriusXM’s have perfectly analyzed the want of their listeners and have accordingly promoted their scale of broadcast featuring the changing trend in music.
Sirius XM’s has also started broadcasting a three-week series called “The Essence Experience”, a live show where the editors of the national women’s magazine Essence will discuss about the women’s issues in regards to health, relationships and any other concern. This show has started its live shows from June, 22nd. Scott Greenstein said that The Essence Experience’ will help in bringing a positive message and will offer useful information from day to day life to SiriusXM listeners across the country.
The company is enjoying the bullish zone over a past few months. The performance of the company’s stock from the beginning of the year till now is 11.42%. In the previous day’s trading session, the stock made a high of $3.24 and a low of $3.04 before closing at $3.22.